What a Space operates as an online marketplace specializing in the rental of pop-up stores and event venues in major cities like Milan and Rome. The platform caters to brands, creatives, and professionals seeking unique spaces for various activities such as product launches, exhibitions, meetings, and private events. By offering a curated selection of spaces, What a Space simplifies the search process, allowing users to compare hundreds of venues and book the perfect location for their needs. The company primarily serves small to medium-sized enterprises, event planners, and individual clients looking for temporary spaces to showcase their products or host events. What a Space generates revenue through a commission-based model, charging a fee for each booking made through the platform. This business model ensures a steady stream of income while providing value to both space owners and renters. The market for short-term rental spaces is growing, driven by the increasing demand for flexible and unique venues. What a Space positions itself as a key player in this niche market by offering a user-friendly platform and a diverse range of high-quality spaces.

Keywords: pop-up stores, event venues, marketplace, Milan, Rome, curated spaces, brands, creatives, short-term rental, commission-based.