West Marine is a leading retailer specializing in boating, sailing, and fishing supplies. Established in 1968, the company has grown to over 250 local stores and offers a comprehensive online shopping experience. West Marine serves a diverse clientele, including recreational boaters, professional sailors, and fishing enthusiasts. The company operates primarily in the marine retail market, providing a wide range of products such as electronics, navigation tools, boat maintenance supplies, and safety equipment. West Marine's business model focuses on both direct-to-consumer sales through its extensive retail network and e-commerce platform, as well as B2B sales through West Marine Pro, which caters to marine businesses. Revenue is generated through product sales, both in-store and online, and additional services like same-day delivery and price match guarantees. The company emphasizes quality and customer satisfaction, offering knowledgeable associates to assist customers and a robust selection of over 100,000 products.

Keywords: boating, sailing, fishing, marine supplies, retail, e-commerce, navigation, safety equipment, boat maintenance, West Marine Pro.