Vistara, a joint venture between Tata Sons Limited and Singapore Airlines, operates as a premium full-service airline in India. The company caters to both business and leisure travelers, providing a wide range of services including in-flight dining, entertainment, and comfortable seating options. Vistara's market primarily includes domestic and international routes, focusing on delivering a distinguished flying experience. The business model revolves around offering high-quality service and earning revenue through ticket sales, loyalty programs, and ancillary services such as lounge access and priority boarding. Vistara aims to set new standards in the aviation industry by combining the strengths of its parent companies, Tata's extensive market knowledge and Singapore Airlines' expertise in premium service. The airline also offers a frequent flyer program, Club Vistara, which allows customers to earn and redeem points for flights and upgrades.

Keywords: premium airline, full-service, Tata Sons, Singapore Airlines, business travelers, leisure travelers, in-flight dining, loyalty program, domestic routes, international routes.