VINN is an innovative platform that revolutionizes the car buying process by allowing customers to start and complete their vehicle purchase online. Serving individual car buyers, VINN operates in the automotive retail market. The platform offers a comprehensive suite of services including browsing thousands of vehicles, completing vehicle selection quizzes, submitting credit applications, obtaining trade quotes, and calculating payments. Customers can also reserve vehicles and book test drives, all from the comfort of their homes. VINN's business model is based on providing a seamless and convenient car shopping experience, generating revenue through partnerships with dealerships and financial institutions. By eliminating the need for physical dealership visits, VINN saves customers time and simplifies the car buying process.

Keywords: online car buying, vehicle selection, credit application, trade quotes, test drive reservation, automotive retail, seamless experience, dealership partnerships, financial institutions, car shopping.