Sendoso is a business-to-business (B2B) platform that helps companies enhance their marketing and sales strategies by sending personalized items, branded merchandise, eGifts, and virtual experiences to their clients. The company operates in the corporate gifting market, serving a wide range of clients including sales teams, marketing departments, HR, and customer success teams.

The business model of Sendoso revolves around integrating their services into the existing marketing and sales tech stacks of their clients. This integration allows for the measurement of return on investment (ROI), providing tangible evidence of the effectiveness of their services. The company generates revenue by charging for the use of their platform and the items sent.

Sendoso's services are designed to increase customer engagement and retention, accelerate the sales funnel, and improve the overall customer lifetime value. The platform also offers benefits to employees, helping to attract top talent and celebrate milestones.

In a crowded market, Sendoso helps its clients stand out by delivering a more human marketing experience. The company prides itself on its ability to cut through the noise of traditional direct marketing, offering a unique way for businesses to connect with their customers and prospects.

Keywords: Corporate Gifting, B2B, Marketing Strategy, Sales Strategy, Customer Engagement, Customer Retention, Employee Engagement, Personalized Gifts, Branded Merchandise, ROI Measurement.