Nav.com is a financial technology startup that provides a platform for small business owners to monitor and improve their financial health. The company operates in the small business lending market, serving millions of small businesses across various industries. Nav.com's primary objective is to help these businesses access the funding options they need to run their operations effectively.

The company's business model is centered around its proprietary in-house technology. This technology simplifies the complex process of understanding and choosing from a myriad of business financing options. By connecting to the financial health of a business, Nav.com can provide insights into the business's current financial standing, potential financing options, and strategies to move the business forward.

Nav.com is essentially a marketplace for business financing. It makes money by connecting small businesses with lenders and financial institutions. The company's value proposition lies in its ability to clean and organize financial data, making it easier for both businesses and lenders to make informed decisions. This approach brings greater health to the small business lending market by ensuring that the data at the beginning of the lending chain is accurate and reliable.

In summary, Nav.com is a financial health platform for small businesses, providing insights and access to financing options through its proprietary technology. Its role as a data cleaner and organizer in the lending market makes it a trusted path to financing for many small businesses.

Keywords: Financial Technology, Small Business, Lending Market, Financing Options, Proprietary Technology, Financial Health, Data Cleaning, Marketplace, Business Insights, Trusted Financing Path.