Lua is a technology company that specializes in providing a productivity and collaboration platform for frontline workers. Founded in 2018 and headquartered in Dublin, with operations in Copenhagen, Lua aims to modernize and digitize the workflows of frontline employees, such as those in hotel housekeeping and public area cleaning. The platform allows businesses to streamline their processes by automating task handovers, providing real-time data on task completion, and enabling more effective communication among team members. Lua serves clients in industries where employees are often on their feet and away from desks, offering tools that improve efficiency and effectiveness. The company operates in the workforce productivity market and generates revenue through subscription-based pricing models for its software services. Lua's business model focuses on providing value through enhanced operational efficiency and data-driven insights, making it an attractive solution for businesses looking to modernize their frontline operations.

Keywords: frontline workers, productivity, collaboration, workflows, automation, real-time data, housekeeping, cleaning, efficiency, software.