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Licious is an online platform that specializes in delivering premium quality meat and seafood directly to consumers. The company collaborates closely with farmers to source ethically raised breeds, ensuring they are fed nutrient-rich diets and maintained under strict biosecurity protocols. Licious operates in the Indian market, serving urban consumers who seek high-quality, fresh meat and seafood products. The business model is direct-to-consumer, leveraging an e-commerce platform to facilitate orders and deliveries. Revenue is generated through the sale of these premium products, which are processed in a world-class central production unit and subjected to 150 stringent quality checks to ensure compliance with FSSAI hygiene standards. The company aims to provide a superior cooking experience by offering products that are cleaned, wastage-free, and cook faster with minimal moisture loss.

Keywords: premium meat, seafood, direct-to-consumer, e-commerce, quality checks, biosecurity, nutrient-rich feed, urban consumers, FSSAI standards, India.

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