Landing is a startup that operates in the real estate market, specifically in the furnished apartment rental sector. The company provides a platform, hellolanding.com, where customers can instantly book fully furnished apartments in over 375 cities. The startup primarily serves clients who require flexible housing options, such as business travelers, remote workers, or individuals in transitional life stages.

Landing's business model is based on offering hassle-free move-ins and short-term lease options. This flexibility is a key differentiator in the market, allowing clients to adapt their living arrangements to their changing needs. The company's apartments are strategically located near business centers and public transportation, making them attractive for professionals who need to stay connected.

In addition to the regular rental service, Landing also offers a unique feature called "Landing Standby". For a monthly fee as low as $1,495, clients can gain access to available furnished homes across the country. When their current home gets booked or they want to try a new location, they can simply pick a new home through the app. This service adds another layer of flexibility and convenience for the clients.

Landing generates revenue through the rental fees it charges its clients. The company's pricing strategy is likely based on factors such as the location, size, and amenities of the apartments, as well as the duration of the lease.

Keywords: Real Estate, Furnished Apartment Rentals, Short-term Leases, Business Travelers, Remote Workers, Flexible Housing, Landing Standby, Hassle-free Move-ins, Nationwide Access, Rental Revenue.