Imbu operates in the fashion and textile industry, focusing on streamlining the product development and sourcing process. The company serves designers, manufacturers, and retailers by providing tools that reduce the time from design to finished garment from months to weeks. Imbu's core offerings include a Virtual Product Development Workspace, sourcing tools, and advanced color management systems. These tools enable clients to visualize, review, adjust, and approve design work online, regardless of geographic location. The platform also allows users to place orders, track progress, and manage vendor collaboration online. Imbu's color management system ensures color accuracy and consistency across both digital and analog print processes, reducing wasted materials, water consumption, and pollution. The business model is based on a subscription service, where clients pay for access to the platform and its various tools. Imbu generates revenue through these subscriptions and potentially through additional services like consulting and custom solutions. The market Imbu operates in is the global fashion and textile industry, which is constantly seeking ways to reduce costs and improve efficiency. By offering a comprehensive suite of tools that integrate seamlessly into existing supply chains, Imbu provides significant cost savings and accelerates the time-to-market for new designs.

Keywords: fashion, textile, product development, sourcing, color management, design-to-production, virtual workspace, supply chain, efficiency, cost savings.